Personal creative brand

2020 - now

Context:
Mariana Fraga® is a creative brand that brings illustrated products to life, blending vibrant colors, simplicity, and storytelling. Each design transforms ideas into tangible items, integrating creativity into everyday life. A cast of colorful characters helps create a dynamic narrative that connects with a broad audience.

In addition to product design, Mariana Fraga® has collaborated with brands like Mercedes Benz, Tecnológico de Monterrey, and TEDx, using innovative visual strategies to enhance their messages and deliver memorable experiences.

Objective:
The goal of Mariana Fraga® is to merge creativity, color, and simplicity through unique illustrations and products that inspire connection and joy. Each piece translates stories into accessible designs that resonate with a wide audience.

Role:
As the designer and founder of Mariana Fraga®, I create, conceptualize, and produce illustrated products that tell meaningful stories and evoke emotion.

On my website, you’ll find:

Illustrated Products: Accessories, home décor, and apparel featuring original illustrations, designed to spark creativity and connection.

Collaborative Projects: Branding, visual work and community initiatives, including murals.

Socially-Driven Work: Art that raises awareness for causes such as breast cancer awareness and female empowerment. Examples include downloadable posters for the 8M Women's March and murals for pediatric hospital environments.

Outcome:
Mariana Fraga® has grown into a recognized creative brand, balancing entrepreneurship with social impact. My work is valued for its authenticity, accessibility, and ability to turn everyday items into artistic expressions. Through personal and collaborative projects, I continue to expand the reach of my illustrations.

Discover more at www.marianafraga.com.